Curriculum vitae
An interactive CV Pavels Kilivniks · Remote · United States · filter and expand what interests you.
Client-centric digital advertising and insights leader with a proven record of driving business impact through consultative strategy, campaign optimisation, and cross-functional collaboration. Known for combining technical fluency with a commercial mindset to help enterprise and mid-market clients exceed their goals.
All Work Writing Speaking Education
Jul 2026 — present B2B Marketing Science & Measurement Strategic Analyst LinkedIn Leads complex measurement workflows with senior cross-functional partners and advises on approaches that lift business impact. − Lead complex workflows with senior cross-functional partners, aligning priorities and guiding execution across stakeholders. Guide optimisation and advise management on approaches that improve project effectiveness and business impact. Serve as a subject-matter expert to the broader team, providing trusted guidance and best practices. Marketing science Measurement Stakeholder alignment 2026 Author Stop Counting Leads Wrote and published a B2B measurement playbook for CMOs, CEOs, and CFOs. + Mar 2026 — Jul 2026 Senior Client Solutions Manager LinkedIn Growth partner for a strategic Higher Education portfolio within LinkedIn Marketing Solutions. + Dec 2025 — Mar 2026 Paid Social Media Manager Palo Alto Networks (Magnit Global contract) Led global creative audits and built the reporting backbone for regional paid social campaigns. + Jul 2025 — Dec 2025 Lead Client Solutions Manager LinkedIn Ran conversion and brand measurement programmes for a large enterprise technology customer. + Oct 2023 — May 2025 Enterprise Customer Insights Manager LinkedIn Directed high-visibility global analytics projects and coached a team of insights professionals. + Dec 2018 — Oct 2023 Strategic Insights Analyst Team Lead LinkedIn Team and cross-segment vertical lead, coaching up to five insights analysts and driving strategic initiatives. + Dec 2018 — Sep 2021 Sr. Insights Analyst LinkedIn Built scalable Tableau reporting on demand generation and demand capture performance. + Sep 2017 — Dec 2018 Sr. Client Solutions Manager — Education Vertical LinkedIn Managed a portfolio of enterprise education clients, including top universities and online education providers. + Oct 2016 — Sep 2017 Sr. Campaign Content Strategist LinkedIn Owned Sponsored Content strategy and execution end-to-end for a portfolio of enterprise clients. + 2019 Speaker — Tableau Conference LinkedIn: How Tableau Helped Us Drive Business Outcomes at Scale Conference talk on scaling analytics and dashboards to drive business outcomes. + May 2021 — Jul 2022 Executive MBA, General Business Administration and Management Quantic School of Business and Technology Executive business programme covering strategy, finance, and analytics. + 2019 Tableau Desktop Specialist Certification Certified in Tableau Desktop fundamentals and analytics workflows. + Skills in this view Marketing science Measurement Stakeholder alignment Frameworks Executive communication Writing Client strategy Full-funnel campaigns Optimisation Paid social Reporting Creative strategy Conversion API Brand lift Attribution Coaching Analytics Data storytelling AI tooling Team leadership Hiring Mentoring Tableau SQL Pipeline analytics Client management Campaign strategy Sponsored Content Account planning Speaking Strategy Finance Core skills Leadership & strategy Coaching Team development Performance management Hiring Stakeholder alignment Data & tools SQL Tableau Python Agentic AI (n8n, CoPilot Studio) Vibe coding Automation Business impact Data storytelling Program/project management Cross-functional collaboration 